I'm sure there were emotional steps you had to go through to finally let your vehicle go. Leaving the hard part behind, allow us to give you great tips into reaching that “acceptance” stage. Here they are.
1. Get your paperwork ready
Here are the most important documents you should gather before selling you car. Trust me, the availability of these will determine your readiness to sell your vehicle.
2. Do your homework
This is when you gather everything that you know about your vehicle. Having the mileage, car make and year model, a description that says “lady-driven/slightly used/perfect condition” is just not enough. Putting everything in one place will help you quickly answer questions buyers may throw at you. As you know, it is very important to get back to inquiries as soon as they come. Aside from the ones in the paperwork listed above, here are some information you may need to take down:
3. Thoroughly prepare your car for resale
Putting yourself in the buyer’s shoes, would a filthy car impress you? Here are some suggestions to prepare your car for a date with buyers:
4. List your vehicle online
There are a lot of channels you can list your vehicle in for online selling. Since selling has always been a numbers game, I suggest that you list on every one of them, including social media. This reference may help you find good websites to list your vehicle in.
5. Be accessible to potential buyers
Great customer service never fails to impress. Answer inquiries right away. In a buyer’s perspective, not being responded to immediately after seeing a good deal online brings a lot of frustration. Make sure you leave a landline/mobile number and not just an email in your posts - anything that’s easy for you to make responses right away. Just for the purpose of selling the vehicle, it is recommendable to get a new prepaid simcard for your mobile phone to receive and make calls so you don’t have to expose your personal number to a lot of unknown people - unless you’re single and that’s also an intention.
When it’s finally time to face the buyers...
6. Tell buyers about “imperfections”
Secrets are made to be discovered. Not only it is ethical to tell buyers exactly what your vehicle has and has not, being honest about giving details is also a good tactic to build up the seller’s credibility on the spot. Here are some examples of details you’d like to “remind” them about:
7. Price your vehicle competitively
While it builds your credibility, reminding buyers about “imperfections” can give them room to negotiate. If your price is negotiable, provide a buffer by inflating your price by 10-15 percent and move within that buffer. Make them feel like they’ve saved a lot. Base your selling price according to market value and not sentimental value. It has to be realistic. Make sure you don’t go down the average resale price for your vehicle model if there is enough demand.
8. Let buyers feel your vehicle
Do not interrupt the buyer from literally imagining themselves owning the car. Instead, have your vehicle paperwork ready just in case additional details are required and only answer when asked. During a test drive, your role is only to accompany them and make conversations to create rapport. Sounding like a salesman - especially when it’s not your profession - can easily alienate some buyers that know what they are looking for.
9. Closing the sale
Make sure to fill up the deed of sale template and have it printed out in legal size paper and have it notarized to transfer the ownership of the vehicle from you to the buyer. It is still possible to provide a blank deed of sale to the buyer but never ever do it. Technically you will still own the vehicle even after the transaction. This means it will not lift the liability from you in case of car accidents the buyer gets involved in.
It is very important to be honest at all times before and during the sale. As buyers would most likely be living with the vehicle, they would eventually know everything you currently know about it. You would want them to love the vehicle exactly how you loved it in the past. You don’t want to be bothered by persistent rants coming from an unsatisfied buyer just because you kept a small detail.
If your motivation for selling your car is to buy a different one, you may want to consider asking yourself the right questions before doing that.
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